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Social Media Marketing: An Hour a Day
book

Social Media Marketing: An Hour a Day

by Dave Evans, Susan Bratton
October 2008
Beginner content levelBeginner
432 pages
11h 23m
English
Sybex
Content preview from Social Media Marketing: An Hour a Day

Chapter 12. Week 5: Social Interactions

Chapters 4 through 8 were about getting your house in order, about preparing to get the most while avoiding the worst from the Social Web. In Chapter 9, "Social Platforms," I presented personal and business networks along with white-label services through which you can build your own social spaces and applications. In Chapter 10, "Social Content: Multimedia," and Chapter 11, "Reviews, Ratings, and Recommendations," I presented the content that people create on the Social Web, content ranging from casual, short-burst conversations on Twitter and personal reflections like ratings and recommendations to more thoughtful blogs, reviews, conversations, and multimedia.

You can think of these as the nouns of the ...

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Publisher Resources

ISBN: 9780470344026Purchase book