April 2012
Beginner to intermediate
256 pages
5h 49m
English
Content preview from The Apple Experience: Secrets to Building Insanely Great Customer Loyalty
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
CONCLUSION
The Soul of Apple
Just make it great.
—Steve Jobs
The Apple Retail Store does not sell products. It enriches lives and, by doing so, has become the most profitable retailer on the planet. Apple’s customer service scores are the envy of the industry because its employees (Specialists, Creatives, Experts, and Geniuses) strive to make customer experiences memorable and magical. Jobs once told former Apple CEO John Sculley that it’s better to be a pirate than to join the navy. In other words, break away from convention and what’s ordinary. The ordinary is to sell products. The vision behind the Apple Store is to enrich lives. That’s extraordinary.
While I was researching this book, people close to me would ask, “Who are you writing this ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.