The Charisma Effect: How to Make a Powerful and Lasting Impression

Chapter 2. Fluency

 

‘I want that glib and oily art’, demands Cordelia in Shakespeare’s King Lear after realizing she is not being persuasive enough. People with a strong Charisma Effect tend to be articulate and whether you call it oily art or the ability to talk well, personal success within, and often outside, many organizations usually demands a certain way with words.

being fluent at work is now almost mandatory

This is not solely about public speaking – though this may be important – being fluent at work is now almost mandatory. To enhance your Charisma Effect you may need to develop your facility with words, phrases, ideas, values, issues, feelings and general communication.

While the research is open to challenge, the evidence suggests words ...