Chapter 8. Demeanour

 

If you are a pop star or an eccentric millionaire you probably do not need to worry much about your general appearance and manner – your demeanour. But if you are neither, then it can seriously affect your personal impact.

Demeanour is a handy, if rather posh, word for your manner. This includes how your carry yourself, your grooming, general appearance and image. Each has an influence on how people experience you and each may need some attention as part of making sure you make the best of being yourself.

For example, in an eight-year battle over patent infringement the judges complained that an expert witness potentially lost all credibility ‘due to shifty eyes and ...

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