Skip to Content
The Charisma Effect: How to Make a Powerful and Lasting Impression
book

The Charisma Effect: How to Make a Powerful and Lasting Impression

by Andrew Leigh
January 2009
Beginner
256 pages
3h 52m
English
Pearson
Content preview from The Charisma Effect: How to Make a Powerful and Lasting Impression

Chapter 5. Authenticity

 

The legendary conductor, composer, and pianist Leonard Bernstein was once asked by a photographer to pose for a picture inside an airport while sitting on a motorcycle. ‘I don’t ride a motorcycle,’ Bernstein protested, ‘it would be phony.’ ‘I’m sure you could ride it if you tried’, the photographer replied.

To the amazement of his colleagues Bernstein jumped aboard, shot off at top speed across the airfield, slowed briefly to demonstrate a few tricky manoeuvres and returned to the shoot. ‘Now,’ he proclaimed, ‘you can take your picture.’

We live in a world seemingly accelerating in the opposite direction to being authentic. Globalization, lifestyle technology, spin doctors, advertising, virtual goods and services, online ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

The Laws of Charisma

The Laws of Charisma

Kurt W. MORTENSEN

Publisher Resources

ISBN: 9780131370227Purchase book