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The Enterprise Big Data Framework
book

The Enterprise Big Data Framework

by Jan-Willem Middelburg
November 2023
Beginner to intermediate
496 pages
14h 25m
English
Kogan Page
Content preview from The Enterprise Big Data Framework

23

Descriptive Data Analysis

23.1 Introduction to descriptive data analysis

The next critical capability that every organization should master to benefit from Big Data is the descriptive data analysis capability. With descriptive data analysis, organizations can summarize large amounts of data across multiple datasets. Although this capability is sometimes mistakenly characterized as ‘simple’, it is important to note that the vast majority of information used for enterprise decision-making is descriptive in nature.

Questions like, what are the consolidated sales figures from all subsidiaries across the globe? What is the value of our inventory? And what it the average salary of our employees? All these questions are descriptive in nature. The ...

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Publisher Resources

ISBN: 9781398601727