INTRODUCTION
The Financial Times Guide to High-Impact Negotiation is a comprehensive framework for winning negotiations. It guides the reader through the complete process of negotiation: from preparation and dealing to closing and implementing the negotiated terms. The time you invest in reading this book will allow you to avoid the common pitfalls associated with high-impact negotiations. This book will serve as your strategic guide to your bargaining excellence. Imagine the pay-off for your future negotiations and the competitive advantage this will provide you with.
Strategic preparation, execution and success in high-impact negotiations are very much a cause-and-effect equation. The simple reason is that a negotiator who enters a negotiation ...
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