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The Game Changer: How to Use the Science of Motivation With the Power of Game Design to Shift Behaviour, Shape Culture and Make Clever Happen
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The Game Changer: How to Use the Science of Motivation With the Power of Game Design to Shift Behaviour, Shape Culture and Make Clever Happen

by Jason Fox
April 2014
Beginner to intermediate
232 pages
5h 7m
English
Wrightbooks
Content preview from The Game Changer: How to Use the Science of Motivation With the Power of Game Design to Shift Behaviour, Shape Culture and Make Clever Happen

ABOUT THE AUTHOR

Dr Jason Fox is a global authority on motivation strategy and design, and he's on an epic quest to liberate the world from poorly designed work.

After sneaking into the Ivory Towers of academia and levelling up with a PhD in record time, Jason now works with forward-thinking business leaders, showing them how to use the best elements of motivation science and game design to influence behaviour, drive progress and make clever happen.

He has advised on motivation strategy, change management and good gamification design to a range of organisations — from multinational companies like PepsiCo, Gartner and Toyota; to the big banks, universities, mining, telecommunication and pharmaceutical companies; right through to grassroots ...

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Publisher Resources

ISBN: 9780730307662Purchase book