The Game Changer: How to Use the Science of Motivation With the Power of Game Design to Shift Behaviour, Shape Culture and Make Clever Happen
by Jason Fox
ACKNOWLEDGEMENTS
Writing a book is bloody hard work. I'd love to pretend that I gamed my own motivation, and that the whole thing was double rainbows, unicorns and cupcakes — but the fact is this book would not have been possible without the support of some truly inspiring people. The type of folk you feel lucky to have met and have in your life. The people that keep you real, and actively contribute to your quest.
For me, this adventure was kickstarted by my good mates and thought leaders Matt Church, Darren Hill and Peter Cook. They've all published brilliant books with Wiley, and all worked to sneak me in the back door to speak to the right people (and helped to keep me on track). You guys are legendary.
Those right people at Wiley were ...
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