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The Handbook of Global User Research
book

The Handbook of Global User Research

by Robert Schumacher
September 2009
Intermediate to advanced
336 pages
8h 44m
English
Morgan Kaufmann
Content preview from The Handbook of Global User Research
Index
Note: Page numbers followed by f indicates figures, t indicates tables and b indicates boxes.
A
Adapter plugs
59b, 59f
Analysis
115–144
audience
127–131
collaborating/sharing local
122–127
clarifying analyses in
124–125
consolidating analysis for
125–126
feedback for
123
problems in
126–127
reviewing local analyses in
123–124
set delivery expectations for
122
sharing analysis methods for
122–123
ethnographic studies
152
focus groups
155
funnel
186, 187f
planning for project
115–122
approach with lead research team in
116
approach without lead research team in
116–117
consistency with local factors in
117–122
documenting local finding with
121–122
online questionnaires with
120–121, 120f
participation of local teams in
115–117
tests in lead ...
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Publisher Resources

ISBN: 9780123748522