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The Ultimate LinkedIn Checklist For Small and Medium Businesses by Lauren Dugan

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How to Craft a Company Page That Highlights Your Business’ Value

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Once you’ve created a LinkedIn profile, you’re ready to create a Company Page.

A Company Page is the best way to showcase your business and its people, products and services on LinkedIn. It’s a central location where anyone on LinkedIn can go to view your company news, job opportunities, products and more.

Note

Before creating your Page, ensure that you are the business owner or employee with permission to establish a Page. You must have a valid email address at your company.

Creating a Company Page is easy; giving it the “wow” factor is tougher, but you’ll get there as you continue ...

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