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CAN THIS MARRIAGE BE SAVED?

JANUARY 2013–APRIL 2013

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You can win or lose a lot depending on how you play the game.

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“CAN WE TALK?” That’s what Microsoft CEO Steve Ballmer asked when he called me late in the evening on January 30, 2013. Our conversation lasted barely five minutes: Could we meet in person at the upcoming Mobile World Congress in Barcelona at the end of February to discuss the future of our partnership?

I wasn’t surprised to hear from him. I knew to expect this call.

Stephen Elop often talked to his former boss about the Windows ...

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