July 2007
Beginner to intermediate
864 pages
25h 9m
English
book
Treasure Chest of Six Sigma Growth Methods, Tools, and Best Practices: A Desk Reference Book for Innovation and Growth
by Lynne Hambleton
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Section 4. Six Sigma for Marketing (SSFM)
Six Sigma for Marketing (SSFM) represents a portfolio of methods and tools that expands Six Sigma concepts to take a preventative approach primarily for the non-technical community. It complements the DFSS design methods, but also encompasses the business processes before and after product design and development. SSFM spans across an organization’s processes, starting with its strategic planning front-end to deciding what to offer, through its offering design and development, through its marketing, selling, and supporting of offerings and ending up with the discontinuance of an offering. SSFM methods benefit an organization taken individually or in its entirety. This section overviews the three SSFM methods ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.