K
KJ Analysis
What Question(s) Does the Tool or Technique Answer?
What matters to your customers? What are the natural groupings, categories, or affinities of a large number of topics, ideas, and quotations, and how can you best translate the verbal input into requirements?
A KJ Analysis helps you to
• Discover and clarify customer requirements
• Organize and categorize large volumes of language-based data (that is, text or verbal input)
• Show a “parent-child” relationship between more detailed ideas to their higher-order theme, also called Affinity groupings
• Translate the input into customer requirements
Alternative Names and Variations
This tool is also known as
• Affinity diagram or chart
Variations on the tool include
• House of Quality ...
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