CHAPTER 13image

Make It Special

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If you don’t know what you want to achieve in your presentation, your audience never will.

— HARVEY DIAMOND

There is a term in economics called discretionary income. It is the amount of money from your paycheck that is left over after you pay all your bills. Once you have paid for your mortgage or rent, utilities, groceries, car, and other necessities, discretionary income is what’s left over to buy new clothes or go on a vacation. You can spend this money any way you want. It’s at your discretion.

For the purpose of our ...

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