CHAPTER 17image

Leveraging Team Presentations


Getting the players is easy. Getting them to play together is the hard part.


Thirty years ago, how many news anchors usually delivered the news? Write your answer here:______

Now, in any city in the world today, on any television station, when you turn on the news, how many people are delivering the news? Write your answer here:_____

Why did the industry change? Why did it go from one anchor to a team?

Write your opinion here:

One of the key people collaborating on this book, Robin Wallace, ...

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