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Big Data Simplified
book

Big Data Simplified

by Sayan Goswami, Amit Kumar Das, Sourabh Mukherjee
June 2019
Beginner to intermediate content levelBeginner to intermediate
360 pages
10h 55m
English
Pearson Education India
Content preview from Big Data Simplified
2 | Big Data Simplied
1.1 INTRODUCTION
Data is the lifeblood of any business. One of the most important prerequisite for any business to
achieve high performance is to develop a strong foundation of high-quality data, and then man-
age that data as a corporate asset. Only if a company’s data is accurate and trustworthy, then a
company can leverage that data for value-added activities, robust analytics and forecasting. This
factor enables the company to adapt to changes in the ecosystem, gain greater customer insights,
optimize operating costs, plan more accurately and ensure better integration of its diverse busi-
ness entities.
Having said that, ...
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Publisher Resources

ISBN: 9789353941505