
26 brilliant Cover L etters
However, it’s always going to be more impressive to say:
I am currently directly responsible for supervising a regional team of 24 sales
executives.
Always quantify where possible, whether it’s simple figures, percentages
or pound notes:
In my current role, I led the introduction of a major culture change in customer
service, improving customer satisfaction ratings from 6.2 out of 10 to 8.3 out of
10.
I have been personally responsible for delivering the highest sales contribution for
the group of 24.4%, with the closest rival delivering just 15.8%.
Most recently, I successfully tendered for a £2.3 million refurbishment project ...