
8
ATD Research Report
FIGURE 1
Top Drivers
What are the top drivers of change in your organization? (Choose all that apply.)
Growth
52%
COVID-19
49%
Technology changes
48%
Operational process changes
46%
Only the top four responses are shown.
The State of Change
ATD also asked participants about the number of major change initiatives (those with
high organization-wide impact) that their organization had undertaken in the past year.
The results are summarized in Figure 2. At the median organization, there were four to
six change initiatives. At 15 percent of organizations, the number was at least 10. Only
2 percent said their organization experienced no change ...