August 2004
Intermediate to advanced
336 pages
9h 32m
English
Content preview from Cisco Network Design Solutions for Small-Medium BusinessesBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Summary
CRM solutions apply across a spectrum of SMB industries. CRM is not only a technology—it's a business strategy and philosophy that must be practiced at all levels of SMB operations to be effective. Customer loyalty is the prize. Typical CRM contact channels are sales, marketing, and service.
You need to determine how robust each contact channel has to be and whether or not all channels are required based on the unique nature of each business. The analytics aspect of CRM is increasing in importance as the detection of trends and simulations of business scenarios enhance strategic decision making. An SMB contemplating a CRM solution should consider modes of customer interaction, accessibility of customer information, ability to categorize ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.