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Competing on Analytics: Updated, with a New Introduction
book

Competing on Analytics: Updated, with a New Introduction

by Thomas Davenport, Jeanne Harris, David Abney
August 2017
Beginner to intermediate content levelBeginner to intermediate
320 pages
8h 6m
English
Harvard Business Review Press
Content preview from Competing on Analytics: Updated, with a New Introduction

CHAPTER FOUR

COMPETING ON ANALYTICS WITH INTERNAL PROCESSES

FINANCIAL, M&A, OPERATIONS, R&D, AND HUMAN RESOURCE APPLICATIONS

Analytics can be applied to many business processes to gain a competitive edge. We’ve divided the world of analytical support for business processes into two categories: internal and external. Chapter 5 will address external applications—customer and supplier-driven processes—and this one will focus on internal applications (refer to figure 4-1). It’s not always a perfectly clean distinction; in this chapter, for example, the internal applications sometimes involve external data and entities, even though they are not primarily about supply and demand, customers, or supply chains. But the focus here is on such internally ...

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Publisher Resources

ISBN: 9781633693739