August 2017
Beginner to intermediate
320 pages
8h 6m
English
book
Competing on Analytics: Updated, with a New Introduction
by Thomas Davenport, Jeanne Harris, David Abney
Content preview from Competing on Analytics: Updated, with a New Introduction
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INTRODUCTION
FOUR ERAS IN TEN YEARS
A REVOLUTION IN ANALYTICS
The world of extracting insights from data was relatively stable for its first thirty years or so. There were certainly technological advances, but the act of creating a bar chart or running a regression analysis didn’t change much. An analyst in 1977 submitted the analysis program and the data to a computer on a deck of punched paper cards; the analyst in 2005 submitted it from a keyboard. But the other details were pretty similar.
Since the turn of the millennium, however, the pace of change has accelerated markedly. If we call the way that business intelligence and analytics were practiced before 2007 “Analytics 1.0,” we’ve seen the advent of 2.0, 3.0, and 4.0 in the ten years ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.