Chapter 12 SELECTING A CHARITY PARTNER
Decisions around selecting a charity partner are faced by those entering the wonderful world of CSR for the first time as well as by advanced organisations who are looking to add a new charity partner or replace an existing one. There are several ways that a potential charity partner is likely to appear on the radar:
- An ‘experience’ may bring it to front of mind. This may be on the back of work it is doing or an interaction by a staff member, or its work may come up for some other reason, planting the suggestion that it might be a worthy partner.
- The business will invite charities to join them in partnership ...
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