November 2025
Intermediate to advanced
270 pages
8h 30m
Spanish
Content preview from El ingeniero con mentalidad de producto (Spanish Edition)
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Parte II. Entregar
Como ingeniero orientado al producto, cuando te dispones a entregar una versión importante, te obsesiona la pregunta de cómo vas a conseguir que los usuarios validen que tu producto hace lo que debe.
Las empresas de redes sociales populares tienen suerte en este sentido. Cuentan con una base de usuarios amplia y tolerante, y con mecanismos de distribución de software extremadamente potentes: las fuentes de noticias. Pueden lanzar rápidamente productos experimentales y, ya sean encuestas, invitaciones a juegos, eventos, grupos, vídeos o historias, pueden distribuirlos con su fuente a un pequeño porcentaje de usuarios, obtener comentarios y métricas, y realizar pruebas A/B.
En el otro extremo del espectro, las startups de coches autónomos no tienen tanta suerte. Deben iterar durante años antes de lanzar nada al mercado. Contratan a profesionales para que se ocupen de sus coches mientras recopilan datos hasta alcanzar niveles de fiabilidad superiores a los humanos; en otras palabras, deben evitar accidentes mortales en más del 99,999999 % de los kilómetros que recorren.
Estos enfoques tienen muy poco en común. El único aspecto que comparten es que todos están validando sus productos.
Consejo
Valida tu producto con los usuarios.
Validar tu producto con los usuarios permite responder a importantes cuestiones pendientes sobre él y también descubrir problemas en los que no habías pensado.
Los dos capítulos siguientes abarcan algunas de las formas más rentables de ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.