March 2024
Intermediate to advanced
336 pages
9h 8m
English
In this chapter we’ll cover:
how to prepare for perfect ideation and the six steps to ensure a successful ideation session or sessions;
different ideation tools and techniques and some critical brainstorming rules;
how to make choices about which ideas to develop into prototypes.
Ideation is where we move into the solution space, the third diamond in the EX design framework. This stage of the EX design framework involves a number of activities as we look for ways to solve problems and realize opportunities. Ideation is the process of generating and developing new ideas – lots of new ideas. Ideation is another divergent thinking mode (it’s in the part of the diamond that gets bigger). Ideation is about going broad ...
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