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Engaging the Workplace: Using Surveys to Spark Change by Sarah R. Johnson

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MAKE YOUR SURVEYDYNAMIC

What do organizations as varied as chemical manufacturers, financial clearinghouses, cable and Internet providers, diamond jewelers, and airlines have in common? They all employ skilled people, they all have organization structures, they all deal with customers, and they are all in business to be successful. Each of them has an organization culture and history, and all wrestle with the issues of competition, regulation, and technology. These similarities cover only part of the things all organizations have in common.

It is what’s below the surface of these organizations that makes them interesting. Yes, they all require skilled staff, but different skills, talents, and demographics. Their customer sets are vastly different, ...

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