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From Concept to Consumer: How to Turn Ideas Into Money
book

From Concept to Consumer: How to Turn Ideas Into Money

by Phil Baker
October 2008
Intermediate to advanced
192 pages
3h 41m
English
Pearson
Content preview from From Concept to Consumer: How to Turn Ideas Into Money

Chapter 9 Legal Advice: Knowing When To Ignore It

A successful relationship is based less on having tight legal agreements and more on finding a company with high integrity.

As an engineer by training, I was unprepared to adequately judge many of the legal activities in which I became involved. We learn about thinking in terms of right and wrong, black and white. And isn’t that what law is all about? Far from it!

Over the years I’ve learned a lot and formed some strong opinions, not all positive. I experienced all sorts of legal challenges that I’ve been told are typical for companies with popular products. But looking back, I found much of the advice from capable lawyers in prestigious law firms to be impractical and just plain wrong. And if ...

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Publisher Resources

ISBN: 9780137151899Purchase book