1Where to Begin

Opportunities and Pitfalls

Types of Proposals

Internal Proposals

Solicited Proposals

Unsolicited Proposals

Sole-Source Contracts

Request for Information and Request for Quote

Four Key Questions

Your Planning Process

Your Company Mission

Your Business Plan

Your Marketing Plan

Summary of the Planning Process

Locating New Business

Government and Private Agencies/Nonprofit Groups

Industry Sources

Networks

Which Jobs to Target

Management Responsibility

Bid-Decision Criteria

When Not to Write a Proposal

Characteristics of a Winning Proposal

Nicolle Herras, a manager at Integrated Medical Systems, studied a request for proposal that had arrived on her desk that morning. Everett Hospital, a local care facility, had a growing number ...

Get Handbook For Writing Proposals, Second Edition, 2nd Edition now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.