Introduction
Today, a record number of people are going into business for themselves, either on their own or with others. To survive, they must learn quickly how to attract and win clients. In the corporate world, more companies are chasing fewer dollars. Corporate managers and marketing/sales staff need to prepare superior proposals to win client business.
If you have launched your own business, are a manager in any size corporation, or simply want to improve your proposal process, Handbook for Writing Proposals is for you. In this book, you will discover how to find bids, how to evaluate which bids you should pursue, and how to develop winning proposals, including personal client presentations.
In this second edition, we provide more detailed ...
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