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Influencer: The New Science of Leading Change, Second Edition, 2nd Edition by Al Switzler, Ron McMillan, David Maxfield, Kerry Patterson, Joseph Grenny

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1Leadership Is Influence

I haven’t got the slightest idea how to change people, but still I keep a long list of prospective candidates just in case I should ever figure it out.

David Sedaris

It wasn’t the most harrowing research junket we had ever taken. Nothing like earlier adventures in our influencer research to some of the more dangerous parts of the world. No threat of deadly parasites, no confrontation with aggressive panhandlers, no fear of being kidnapped, no wrangling with corrupt politicians.

This time, our research had taken us to New York City to one of the Big Apple’s finest restaurants where, as part of our demanding research regime, we’d be tossing back scrumptious appetizers while chatting with a brilliant restaurateur. (It was ...

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