Images

Master Copywriting Secrets for Instagram

Ultimately you decide your own paycheck. If you’re not getting paid enough, become more valuable.

RAY EDWARDS@rayedwards on Instagram

Although Instagram is an app for editing and sharing images and video, you still get to do a substantial amount of copywriting. That’s great news for those of us trying to promote our brands. As marketers, the challenge of combining words and images will feel very familiar to us. Display advertising is made up of these component parts. It is the skillful use of words and images woven together to tell an interesting story about your product or brand. Yes, we get to do that ...

Get Instagram Power, Second Edition: Build Your Brand and Reach More Customers with Visual Influence, 2nd Edition now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.