June 2013
Intermediate to advanced
318 pages
9h
English
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11 Driving IS strategy at anSME
David E. Greenwood and David J. GrimshawCranfield School of Management, Cranfield University
Introduction
Implementation is often seen as less glamorous than strategy – the literature is overflowing with papers on information systems strategy yet few mention implementation. This chapter argues that to overcome many of the barriers to implementation (Wilson, 1989) there is a case for using implementation as a driver of strategy. In this way, implementation considerations such as top management support, user participation, etc. are built in to the process of information systems strategy at the beginning.
The published literature surrounding the adoption of information systems strategy within small- to medium-sized ...
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