IT in Business: A Business Manager's Casebook

11 Driving IS strategy at anSME

David E. Greenwood and David J. GrimshawCranfield School of Management, Cranfield University

Introduction

Implementation is often seen as less glamorous than strategy – the literature is overflowing with papers on information systems strategy yet few mention implementation. This chapter argues that to overcome many of the barriers to implementation (Wilson, 1989) there is a case for using implementation as a driver of strategy. In this way, implementation considerations such as top management support, user participation, etc. are built in to the process of information systems strategy at the beginning.

The published literature surrounding the adoption of information systems strategy within small- to medium-sized ...