Defining success metrics

For every feature idea we came up with in Chapter 3, Identify the Solution and its Impact on Key Business Outcomes, we can create feature cards that look like the following sample. This card indicates three aspects about what success means for this feature. We are asking these questions: what are we validating? When do we validate this? What Key Business Outcomes does it help us to validate?

Defining success metrics

The criteria for success demonstrates what the business anticipates as being a tangible outcome from a feature. It also demonstrates which business functions will support, own, and drive the execution of the feature. That's it! We've ...

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