Lean Product Management

Happy customers at every phase of the product

Launching a product with more features than the market needs is wasteful. Early adopters will choose functionality over price, experience, and so on. To win early adopters, the product must meet their functional needs well. This helps us to build our product lean, but drive impact. However, a lean product is not necessarily a minimal product. So, my illustration for product development using the Impact Driven Product paradigm would be as follows:

The essential point is that the first version of an Impact Driven Product must be a complete product that not only works well but also is emotionally appealing ...