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Managerial Economics and Strategy, 2/e
book

Managerial Economics and Strategy, 2/e

by Jeffrey M. Perloff, James A. Brander
February 2016
Beginner to intermediate content levelBeginner to intermediate
500 pages
33h 40m
English
Pearson
Content preview from Managerial Economics and Strategy, 2/e

7 Firm Organization and Market Structure

I won’t belong to any organization that would have me as a member.

—Groucho Marx

Learning Objectives

  1. Describe how firms differ by type of ownership and objectives.

  2. Determine the profit-maximizing output of a firm.

  3. Explain how firms resolve conflicting objectives between owners and managers.

  4. Discuss a firm’s profit-maximizing vertical organization.

  5. Explain how the various market structures affect firms’ characteristics and behavior.

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Publisher Resources

ISBN: 9780134472553