November 2016
Intermediate to advanced
224 pages
5h 8m
English
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8 Closing the Sale: How Marketing and Sales Can Work in Harmony
My first paying job was with the circus. No, I wasn’t a lion tamer or a trapeze artist. My job was more mundane, but it taught me quite a bit about business . . . and about sales. Every spring during Easter break, the Ringling Bros. and Barnum & Bailey Circus came to my town in northeastern Pennsylvania. Because it was a vacation week, I signed up to work as a food vendor.
I was assigned to sell one of the most popular products, snow cones. A tray of snow cones came pre-configured with four flavors. Orange and cherry were crowd-pleasers, but grape and root beer were not popular. However, you couldn’t get a new tray of product until you’d sold everything on your old one.
I realized ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.