September 2009
Beginner
224 pages
7h 18m
English
book
Measuring for Success: What CEOs Really Think About Learning Investments
by Jack J. Phillips, Patricia Pulliam Phillips
Content preview from Measuring for Success: What CEOs Really Think About Learning Investments
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Preface
This unique book describes what senior executives of organizations need to understand about a successful learning and development function. By tapping into these executives’ perspectives, the book provides rare insight into what learning and development professionals must do to provide convincing evidence of success for formal learning programs.
Among all the stakeholders in learning and development programs, the most important group is top executives—not only do they fund programs, but their commitment is necessary to sustain a viable learning process, and their support is thus essential to make programs successful. On the basis of interviews, surveys, research, and briefings with senior management teams, this book reveals what executives ...
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