September 2009
Beginner
224 pages
7h 18m
English
book
Measuring for Success: What CEOs Really Think About Learning Investments
by Jack J. Phillips, Patricia Pulliam Phillips
Content preview from Measuring for Success: What CEOs Really Think About Learning Investments
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Appendix B
The Survey
January 14, 2009 Company CEO Address City, State Zip
Dear CEO:
There’s no getting around it. As a top executive, investment is part of your job, especially investing in employees’ professional growth and development. For today’s organizations, some with more than $1 billion budgets for formal learning and development, executives are almost always faced with the mystery of the value received from that investment. But for some, measuring the success, including the return on investment, of learning and development is ...
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