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Packaging Design: Successful Product Branding From Concept to Shelf, 2nd Edition by Sandra A. Krasovec, Marianne R. Klimchuk

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APPENDIX B

Materials and Tools

This is a list of some basic studio items used to create packaging design comps:

  • adhesive transfer tape, also known as rubber cement tape (comes in ½-, 1-, and 4-inch widths)
  • boxboard, railroad board, and two- and three-ply Bristol board
  • circle cutter
  • computer and Adobe CS software
  • design reference books and magazines
  • design markers
  • double-sided adhesive (such as Twin Tack or Cello-Mount)
  • good-quality printer paper
  • heavyweight and ledger bond paper, 14 × 17–inch pads
  • lightweight tracing paper, 14 × 17–inch pad
  • large cutting mat
  • metal T-square
  • paper clips
  • Pilot Razor Point markers
  • plastic triangles
  • pushpins (not thumbtacks)
  • sandpaper block (for sanding round edges)
  • Schaedler rule, marked in inches and millimeters
  • sketchbook
  • storage device (portable hard drive or jump drive) for transporting digital files
  • thesaurus for brand name research
  • white artist's tape (¾-inch)
  • X-Acto knife with #11 blades
  • 24-inch steel ruler marked in inches

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