October 2018
Intermediate to advanced
400 pages
9h 20m
English
Content preview from Relationship Management in Banking
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01
Business customers
This chapter looks at the most common business customer types you will encounter throughout your career. Each business type has its own legal structure, obligations and reporting requirements.
By the end of this chapter you will be able to:
- differentiate between a range of different customer types;
- evaluate the benefits of customer segmentation;
- assess the ways in which a bank might segment its customers and analyse why different banks might take different approaches;
- assess the legal aspects which need to be considered when dealing with different customer types.
Introduction
There are a number of different business customers you will encounter, whether you work in the retail side of your bank, ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.