January 2015
Beginner
112 pages
2h 18m
English
Content preview from Sales Success (The Brian Tracy Success Library)Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,







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INDEX
added value, unique, 42–44
affluence symbols, 85
amazing customers, 99–100
anecdotal selling approach, 75–76
appearance, 26, 30, 78–80, 84, 85
approach/first contact, 9–10
Art of War, The (Sun Tzu), 36
asking for action, 9, 11, 92–96
assumption close, 94
attention, getting customer, 58–60
audio books, educational, 16
authority, projecting, 85
authorization close, 94–95
Bain & Company, 105
breakfast meetings, 26
business to business selling, 55–56
caring, 67
CDs, educational, 16
client-centered approach, 60
closing questions in, 93–95
improving skills in, 109, 112–113
ratios for, 22–23
selling more stuff (SMS)/making more money (MMM), 27–28
coefficient of sales effectiveness, ...
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