March 2013
Beginner to intermediate
140 pages
4h 16m
English
Content preview from Success in Innovation
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4
Wrong Starts
4.1 Solution looking for a problem
The phrase ‘solution looking for a problem’ stems from the previous century when research and innovation were carried out differently. It was the time of ‘technology-push’ innovations resulting from inventions created in the research laboratories of large companies. Research, manufacturing, and marketing were separate silos in a company, each with their own responsibility and targets that were not necessarily aligned. At the annual coordination meeting, researchers would proudly present their clever inventions to the marketing people for further commercialization and would be disappointed when marketing did not show the required interest and proper enthusiasm. The problem was not that the inventions ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.