May 2014
Intermediate to advanced
160 pages
3h 35m
English
CHAPTER 7
SCARF Model of Human Motivation

“Although a job is often regarded as a purely economic transaction, in which people exchange their labor for financial compensation, the brain experiences the workplace first and foremost as a social system.” —David Rock, Managing With the Brain in Mind

The Old Standard: Maslow’s Hierarchy of Needs
As we discussed in chapter 1, in the 1950s psychologist Abraham Maslow became known for introducing to the world’s scientific community—and ultimately, a much broader community—a model depicting what he ...