Chapter 10. Adjunct Software

 

Build momentum by accumulating small successes.

 
 --Anonymous

Up until this point we’ve discussed what is needed to build a basic online presence. But many e-commerce businesses will want more than just the essentials. The three most popular e-commerce add-ons are online auctions, file sharing (peer-to-peer networking), and weblogs. Here is how each of these models works.

Online Auction

Online Auction

Online auctions are popular. People like the thrill of the chase, the satisfaction of capturing their quarry, and the pleasure of achieving a bargain (or a profit).

An online auction can be a dynamic and profitable business. And almost any ...

Get The Complete E-Commerce Book, 2nd Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.