1. Adam Bryant, “Planes, Cars and Cathedrals,” Corner Office, New York Times, September 5, 2009,

Chapter 1

  1. Frances Frei and Anne Morriss, “Culture Takes Over When the CEO Leaves the Room,” Harvard Business Review Blog Network, May 10, 2012,

  2. June 16, 2009,

      June 22, 2009,

  3. Louis V. Gerstner, Jr., Who Says Elephants Can’t Dance? (New York, HarperBusiness 2002).

  4. The full ...

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