May 2023
Intermediate to advanced
288 pages
6h 6m
English
book
The Sales Agility Code: Deploy Situational Fluency to Win More Sales
by Michelle Vazzana, Lisa Sottosanti Doyle
Content preview from The Sales Agility Code: Deploy Situational Fluency to Win More Sales
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CHAPTER 11
Choosing and Executing Situational Sales Agility
How many choices do you think you make in an average day? You may be surprised that several research studies have estimated that the average adult makes 35,000 decisions each day.1 And if that is the average, it is safe to say that there are lots of choices we make often without thinking deeply about them. This is fine for relatively small decisions such as what to wear to work or how large a coffee to order, but it is riskier when we start making more impactful decisions without giving them the attention they deserve. We see this all the time in the business world: “This is the way we have always done it” is a common way we let ourselves avoid conscious choices. It is a tempting way ...