June 2013
Intermediate to advanced
392 pages
13h 6m
English
Content preview from The Videomaker Guide to Video Production, 4th EditionBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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27Recruiting Talent
Tad Rose
Quality talent means more than just a quality performance. It may mean the difference between a one-hour shoot and a four-hour marathon.
Talent matters. Be it on or off screen, good performers can help take your project to the next level. Therefore, it is well worth the time for any producer to find ways of attracting the best talent available.
Sometimes casting is as simple as twisting your kid brother’s arm, but most productions require considerable attention to the process of recruiting. Consider a request from the local school district for you to produce an orientation video. The goal is to prepare freshmen for the high school experience and to promote a safer school environment by presenting students ...
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