What to Expect: Even with e-mail, instant messaging, and video conferencing, you cannot hide your ability (or lake thereof) to communicate. Communication skills are the first and most important characteristic visible to those with whom you interact at work. This chapter teaches you how to communicate effectively while explaining the benefits of using reverse technology.
If you can’t explain it simply, you don’t understand it well enough.
Information is giving out; communication is getting through.
The importance of communication cannot be overemphasized. Whereas each of the attributes discussed in this book has its own role in becoming the STAR, how effectively you communicate is the most important visible characteristic that will influence how effectively people think you do your job.