WordPress Complete - Sixth Edition

Support, reviews, and documentation

This is especially important if you're getting a paid premium theme. Quite simply, since you're paying money, you naturally want to be sure that the product you're getting is a quality one that provides good customer service and well-designed functionality, hence the importance of documentation, reviews, and customer support. As simple as at.

I do admit that selecting a theme can take a while, especially if you have to remember about all of what we just covered, but this is work that will surely pay off. Let's not forget that you're going to be stuck with the theme you choose for at least a year or two (a common scenario), so you surely don't want to spend money on a low-quality product.