August 2017
Beginner
412 pages
10h 30m
English
Content preview from WordPress Complete - Sixth Edition
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Branding elements
From a business point of view, branding is the most important parameter of a recognizable site. Therefore, make sure that the logo and the corporate identity of the company both match the color scheme of the theme. Also, as I mentioned in the previous section, a good theme should allow you to pick the color scheme from one of the predefined ones.
Finally, turn the logo into a favicon and upload it to the site too (this can be done through your theme's built-in favicon functionality or via a plugin like All In One Favicon available at https://wordpress.org/plugins/all-in-one-favicon/). This will give the site some additional visibility in the bookmarks menu (should the visitor bookmark it).
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
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